Why Can't Banks Be As Easy As Uber?

Why Can't Banks Be As Easy As Uber?: BankMobile And The Real Future Of Banking

de Jay Sidhu (Author), Luvleen Sidhu (Author)



What is disruptive innovation? Think Uber, transforming the taxi industry; Airbnb challenging the hospitality industry. And now, the banking industry is going to be hit with the same force. Bring in BankMobile, ready to stand up to the big banks and fight for the customer. BankMobile's new book, Why Can’t Banks Be as Easy as Uber? BankMobile And The Real Future Of Banking offers a window into the future of banking along with safe, money saving alternatives on how we can bank today effortlessly, with banking capabilities at your fingertips. The Sidhus cofounded BankMobile, America’s first truly fee-free bank, with the aim of serving Millennials, working-class individuals poorly served by traditional banks, and anyone who wants to break free of the high fees and poor service for which big banks are notorious. The book describes the genesis of BankMobile and shows how readers can become debt-free quickly and painlessly. The authors offer tips on how to save money, pay off debt and show the reader how banking can be a positive experience for the customer rather than a frustrating one which they are used to having with a traditional bank. The significance of the title lies in the surprising and disruptive manner in which Uber entered the marketplace. Taxicabs are expensive, as everyone knows. They are often dirty, and seldom available when you really ne